Responsibilities include overseeing of marketing strategies and key initiatives, optimization of marketing organization, marketer KPI development and tracking, the development of marketer talents, and lead the team:
Ensures brand integrity by leading efforts across multiple functions, channels and international regions to protect our brands from any attract and/or activities which may harm our patients and business partners.
Generates and implements new ideas and creative solutions.
Develops tactics to support the product line.
Directs and provides for new product launches and execution.
Plans promotional programs and services to enhance products.
Examines market dynamics critically to support strategic and tactical marketing plans with customer interaction.
Oversees profitability attainment for brand/product(s).
Establishes annual marketing plans for brand/product(s) and executes with product innovations.
Provides forecasts for product lines and updates throughout the year.
Utilizes market research to properly plan product activities.
Responsible for annual financial forecasts within product line.
Coordinates promotional activities with sales management.
Provides sales training for managed products and updates as needed.
Assesses continually competitive landscape and responds accordingly.
Bachelor degree or above
10+ years marketing and / or Medical experiences within pharmaceutical industry, and 5+ years at marketing manager level leading marketing team
Professional knowledge, and competences on pharmaceutical marketing strategy and operation.
Leadership: competence and skills on leading and developing marketing team and people.
Strong business orientation, good business sense, and ability to think out of box utilizing science to create competitive advantage.
Excellent teamwork and interpersonal skills.
Excellent presentation and communication skills.
Fluency in English (both oral and written).
Office software operation skills.
Xian-Janssen Pharmaceutical Ltd. (7043)