Johnson & Johnson Careers

NKA Lead - FAM

Misamis Oriental, Philippines

Job Description

Requisition ID: 1905711904W

Overall Responsibility

The Field Activation Manager (FAM) is responsible for ensuring that account-specific activities are executed according to set standards within the assigned sector following the ISE principle/guidelines. He/She leads the planning, execution, and evaluation of these activities in partnership with the territory/distributor managers, while ensuring compliance to internal and external guidelines of execution. FAM also assists SAT Franchise Managers to ensure that national initiatives are flawlessly executed in their area/sector.  


Principal Responsibilities

  • Customer Management.  Maintains and nurtures strong partnerships with customers through regular engagements with decision-makers, planning sessions, trade visits and other meetings as needed for seamless execution of both national and account-specific activities 
  • Brand & Business Development.  Works closely with SAT Franchise Managers and Territory/Distributor Managers for the alignment of brand and account strategies and oversees the sector’s efficient and effective execution/implementation of ISE programs, campaigns and promotions in sectors and stores covered
Internally, aligns with business partners to execute programs, address issues or develop process improvements that aid the smooth execution of planned initiatives to customers. Attends regular business rhythm meetings such as Customer Days, Mid-cycle and Annual Business Reviews
  • Resource Management.  Works within budgets and ensures the appropriate allocation and disbursement of campaign/execution funds, the evaluation of their use, and their utilization according to company policies
  • Business Strategy & Planning.  Utilizes customer/shopper understanding and insights to input and contribute in the creation of a long-range strategic plan and the annual business plan for the sector.

Ensures that all account-specific initiatives are aligned to company and CD strategies. Regularly attends meetings to monitor progress and determine future courses of action.

  • Innovation.  Spots opportunities for SAT process improvement or business development and initiates projects to take advantage of them. 
 National Execution
  • In-charge of ensuring on time execution and exhaustion of national BPG promo allocations and merchandising initiatives within set standards
  • In charge of reallocating allocations within the subsector (in coordination with SAT operations consultant)
  • Supports SAT Franchise Managers to flawlessly execute national activations through coordination with ASM/CDM/DDM and supports to provide consolidated feedback on execution status
  • Leads in the evaluation of the promotion for his/her subsegment
  • Regularly monitors and develops recommendations to the team on improving Account Execution Indices
  • Provides trade insights in the pre-planning of BPG to ensure activity is workable in the area/sector
  • Develops central hub of promo and merchandising implementation records, execution pictures, updates, status reports, trade intelligence and innovations of the subsector
Account Specific Execution
  • Leads in the coordination with Field Managers, SAT Franchise Managers and Shopper Marketing Managers in the planning and execution of account specific initiatives (as detailed in the Field Activation Brief which field sales initiates) ensuring TP spending for materials and manpower are within projection
  • Ensures flawless execution of planned activations according to set standards
  • Leads in the evaluation of the activation / promotion
Agency Management
  • Leads and Manages PAs in ensuring administrative tasks are done flawlessly as a pre-requisite to any activation execution
  • Works with third-party agencies for selected activities to ensure flawless execution and delivery of planned initiatives
  • Engages Distributor/Acabar merchandisers to ensure seamless execution of promotions and national and account-specific activations 



  • Graduate of a college or university course in Business Management or any equivalent course.
  • At least three years sales management experience in a fast-moving consumer goods company, with a minimum of one year experience in account-management.
  • Excellent interpersonal and leadership skills
  • Strong sense of accountability and responsibility
  • Organized and has the ability to move results forward with internal and external interacts
  • A quick learner and is highly adaptable to change
  • Analytical and has a keen eye on details
  • Proficient communication skills: oral and written business correspondence, presentation planning and delivery
  • Intermediate MS Office capabilities:  Excel, MS Word, Powerpoint
  • Experienced driver with a valid driver’s license
  • Willing to travel and go on fieldwork majority of the time

Primary Location
Philippines-Northern Mindanao-Misamis Oriental-
Johnson & Johnson (Philippines) Inc. (8385)
Job Function
Requisition ID