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Johnson & Johnson Loopbaan

Brand Manager Immunology-Dermatology Netherlands

Tilburg, Nederland
Product Management


Vacatureomschrijving

Requisition ID: 1805685835W

The BeNeLux Business Unit Dermatology (Immunology) is a high performing cross-functional team that puts patient-centricity in the heart of everything we do, with full focus on psoriasis. We are looking for a Brand Manager eager to contribute to our vision and ready to implement the regional marketing communication strategy for our psoriasis brand(s) in the Netherlands.  

 

Next to omnichannel marketing execution, we expect the Brand Manager to provide the team with relevant stakeholder insights, make a solid translation to benefits (as basis for promotional materials) and support them with carefully selected reasons-to-believe and scientific insights. Moreover, the Brand Manager will be a core function to drive patient access in a complex and increasingly competitive market.

 
Key Responsibilities
  • Execute a marketing and communication strategy for the assigned brand(s) in close collaboration with medical, sales, business intelligence and finance.
  • Acquire expertise into Therapeutic Area scientific knowledge, market dynamics, competitive knowledge and customer segmentation.
  • Translate customer insights into a brand strategy for different customer segments.
  • Inspire and train the sales force on strategy and supporting messages in close collaboration with the Sr Brand manager Benelux, Sales Manager and Medical Advisor.
  • Maintain a KOL network in the Netherlands.
  • Build a strong network with all relevant stakeholders, both externally & internally
  • Deliver marketing tactics in line with customer channel preferences (right stakeholder-right content – right channel) and measure impact, while managing the assigned budget
  • Closely collaborate with the EMEA (international) marketing team
  • Initiate patient/customer centred solutions together with the Project Management office (PMO)
  • Represent the brand and it’s positioning in collaboration with cross-functional stakeholders

Kwalificaties
Qualifications
 
Education & experience
  • Bachelor or master’s degree.
  • Minimum of 2 years’ experience in project/product management or marketing within pharma.
  • Experience in Immunology/dermatology is a plus.
  • Experience in a sales function/hospital environment is a plus.
  • Language skills: Dutch and English mandatory
Competencies
  • Enthusiastic, dynamic and highly motivated
  • Out of the box thinker that is not afraid to challenge the status-quo
  • Customer oriented both internally and externally
  • Good social skills, easy connector to people
  • Strong (informal) leadership skills
  • Good prioritization skills
  • Result driven with a ‘Can do’ mentality
  • Team player

The Brand Manager Dermatology NL will be part of the Benelux Business Unit Dermatology (immunology) and will report to the Sr Brand Manager Benelux



Primaire locatie
Nederland-Noord Brabant-Tilburg
Organisatie
Janssen-Cilag Netherlands (8345)
Functie
Product Management
Requisition ID
1805685835W