Johnson & Johnson Careers

Shanghai-VC-Trade Marketing Manager

Shanghai, China
Selling Consumer

Job Description

Requisition ID: 1805678747W

Job Purpose:

This role will be responsible for setting up channel strategy and work with brand manager to build NPD launch plan, Messaging plan and customized KA plan to influence retailers/ ECPs/ In-store shopper to better engaged with ACUVUE brand and products.

Beside that he/she will manage routine projects as: 1. Trial and Cross-selling project operation; 2.  Top store project operation; 3. By brand offtake/new wearer target setting; 4. Value creation project operation; 5. Beauty category related project operation (Beauty store, etc.); 6. Key projects’ data responsibilities;


Main Responsibilities

§  Channel strategy

§  NPD launch go to market plan

§  Messaging plan

§  KA customized planning

§  Trial and cross selling project daily operation, tracking and payment.

§  Top store project operation and timely review.

§  By brand offtake and new wearer target setting.

§  Value creation daily operation, tracking and payment.

§  Beauty category related project operation, tracking.

§  Key projects data analysis and tracking.


Background required

§  Retail industry and sales background preferred

§  Good understanding in customer marketing or relevant experience is preferred;

§  Strong business planning skills of both on-line and off-line preferred;

§  Demonstrate ability to influence cross-functional partners to drive synergized planning

§  Good and clear communication skills

§  Bachelor’s degree;

§  At least 8 years related working experience

§  Good analytic skills

§  Good interpersonal communication skill, good collaboration & coordination skill

Fluent English in oral & written
Primary Location
Johnson & Johnson Vision Care (Shanghai) Limited (7053)
Job Function
Selling Consumer
Requisition ID