Johnson & Johnson 职业机会
广州-MKT-Solid Tumor RPM
Requisition ID: 1805661713W
- Adapt central marketing strategy to regional marketing strategy, including qualitative segmentation and positioning by identifying customers’ needs and perception of the product through adequate market research findings, SWOT analysis, and translate them into regional marketing strategy proposals and suggested action plan for product.
- Collect and analyse market intelligence data from field, including health policies, generics, prices, reimbursement, co-payment, its class, its competitors, its market or its environment.
- Keep long term effective professional engagement with physicians and KOLs, as well as internal customers like sales team/ MA/MAnGA/CCM/HCC/Legal etc
- Current position > 18 months
- PA: FM/FM or above
- SFE ranking top 30%
- 4 years Top MNC experience, prefer local marketing experience;
- Deep understanding on business
- Strong communication/ influencing/analytical skills