Johnson & Johnson Careers

Brand Manager - Consumer

Maidenhead, England
Product Management


Job Description

Requisition ID: 1805654153W

About the company

 

Take the opportunity to become part of the success story behind one of the world’s fastest growing consumer companies. At Johnson & Johnson we have a truly unrivalled brand portfolio with power brands across multiple categories including but not limited to Johnson’s®, Neutrogena®, Clean & Clear®, Listerine®, Calpol®, and Sudafed®. We have achieved consistent growth and our breakthrough plans for the future make this a great place to further your career.

 
 
PART I
 
Position Title:           Brand Manager
Department:             Marketing – J&J Consumer Healthcare UK.
Reports To:               Group Marketing Manager
Location:                   Maidenhead, Berkshire
                                   
 
 
PART II – Broad function
 
·     Implement & aid in the development of the UK (1-3yrs) consumer strategy for the Aveeno Baby brand to drive growth in sales and market share.
·     Lead the development & strategy of various NPD launches including activation of new creative idea to drive growth in sales & market share.
·     Managing a team of 1 graduate and working closely with wider brand marketing teams and sales teams to ensure effective development and implementation of the brand and sector marketing strategies.
·     The candidate must have strong interpersonal skills to ensure ‘buy-in’ and commitment from sales, marketing, regional and the wider cross-functional brand team.
 
 
PART III - PRINCIPAL RESPONSIBILITIES
 
  1. Contribute to and interpret brand strategy and execute with excellence
    1. Attend and contribute to relevant brand team meetings and business planning process.
  2. Work closely with franchise team as lead market to develop insight –driven NPD & communications which are relevant for UK/Ireland market needs.
  3. Lead launch of strategically important NPD for UK/Ireland market.
  4. Lead management of all marketing elements for key segments within the Aveeno Baby brand.
  5. Build and support the creation of innovative and effective campaigns to grow sales & market share in Aveeno Baby across UK/Ireland
    1. Including regulatory approval through Zinc.
  6. Work closely with commercial teams to implement commercial initiatives to drive profitability.
  7. Manage external agency relationships and ensure work is delivered on time and within budget.
  8. .
  9. Work closely with rest of baby & Aveeno Adult marketing teams to drive synergies across brand & leverage learnings.
  10. To champion Aveeno Baby within the broader organisation.
 
 
 
  PART IV – SUPPLEMENTARY INFORMATION
 
A         Education
·         Degree standard


Qualifications
   Experience/Skill Requirements
    • Commercial understanding including P&L development.
    • Can do attitude, with ability to influence and work in a collaborative way.
    • Proven implementation ability.
    • Analytical use of data.
    • Proactive and results driven – brings new ideas to the table & not afraid to try something new.
    • Good interpersonal skills, able to influence management and other senior stakeholders.
    • Strong sense of urgency.


Primary Location
United Kingdom-England-Maidenhead
Organization
Johnson & Johnson Limited (8700)
Job Function
Product Management
Requisition ID
1805654153W