Johnson & Johnson Careers

Product Manager - Psiquiatría

Madrid, Spain
Product Management


Job Description

Requisition ID: 1805650450W

OVERALL PURPOSE OF JOB:

 

Plans and forecasts sales for designated brand(s). Collaborates with the discovery, development and marketing functions to search for new targets through systematic assessment of market trends, unmet customer needs and competitive activity. This job is not eligible for sales incentives/sales commissions

 

 

MAIN ACTIVITIES/TASKS:

 

• Lead and develop product market launch strategy

• Lead new indications needs and market entry strategies

• Focus on develop and implementation of tactical and Strategic elements of brand plans

• Develop relationships with key scientific and business opinion leaders (and other key Stakeholders)

• Provide a specific support to sales force demands

• Lead the Brand Team, establishing collaborative team work environment with other departments (especial attention: MAF & MEDED, HEMAR)

• Be a active member of CVT (represent the OpCo, at product level, in the International

meetings)

• Prepare and implement local marketing activities (Ad-boards, Proactive meetings, etc…)

• Lead agency and development marketing materials

• Lead the development and implementation of digital activities

• Provide presence at National and International scientific congresses, responsible for main story on booth panels, activities, etc… (commercial booth)

• Adequately respond to competitive threats

• Budget control (Marketing)

• Product Forecasting

• Establish the demands of information and prepare and follow up the Market Research Plan.

• Working closely with European Product Manager to assure adherence to global branding (if applicable) and positioning following the Marketing principles

• Maintain relationship with vendors

• Report all suspected adverse reactions, serious or non serious, I may be aware of within a maximum of 24 hours after being aware of it and communicate it to the Pharmacovigilance Department.
Qualifications

SPECIAL REQUIREMENTS:

 

• Familiarized with local regulatory and legal environment

• Acquainted to HCBI requirements and principles

• Effective communication skills

• Influence and negotiation

• Strategic Thinking

• Ability to deal with ambiguity

• Willing to travel both national and international

 

 

ESSENTIAL KNOWLEDGE & SKILLS:

 

• University degree on science, business or related areas

• Ability to interpret data and determine market trends

• Strong analytical skills paired with a solution-oriented attitude

• Profound market, product, competitive landscape and customer knowledge

• Effective management of KOLs as well as building strong professional relationships

• Deep knowledge on marketing execution (segmentation, targeting, positioning, value proposition, marketing mix)

• Fair understanding of digital marketing and virtual channels

• Capacity to transform complex concepts into simple ideas easy to understand to others

• High sense of collaboration & teamwork

• Big picture orientation with attention to details

• Financial acumen at understanding and applying financial aspects to marketing management (demand forecast, budget management, resource planning)

• Fair level of knowledge and utilization of pricing, health-economics and reimbursement principles into actionable product tactics

• Fluent in English as this person will get frequently in touch with the EMEA IBVT team as well as his/her presence in international congresses is assumed

The core competencies required for this role are aligned with the J&J Leadership Imperatives (LI)



Primary Location
Spain-Community of Madrid-Madrid
Organization
Janssen-Cilag S.A. (formerly Janssen Sp) (7300)
Job Function
Product Management
Requisition ID
1805650450W