Requisition ID: 1805625485W
About the company
Take the opportunity to become
part of the success story behind one of the world’s fastest growing consumer
companies. At Johnson & Johnson we have a truly
unrivalled brand portfolio with power brands across multiple categories
including but not limited to Johnson’s®, Neutrogena®, Clean & Clear®,
Listerine®, Calpol®, and Sudafed®. We have achieved consistent growth and
our breakthrough plans for the future make this a great place to further your
Part I – Position
The Category Development
team is tasked with delivering category plans that build sustainable growth
and profit relative to category expectations for both J&J and our retail
The Category Development team are the primary link
between Customer Development and our external retailers and by determining
the visibility of our brands at all shopper touchpoints both in store and
online, their role is critical to the success of J&J in the marketplace.
Building partnerships with our selected retailers
through the deployment of our category strategies and compelling actionable
solutions will enable us to grow category sales for the mutual benefit of our
retailers and J&J. Winning at shelf
and online is the primary goal of this team and the Category Development
Manager is accountable for delivery of distribution and presence gains. A
full understanding of the category and shopper needs will ensure the required
positive outcomes for J&J at range reviews.
- Assigned categories. Deployment of tactics relating to
category strategy drivers, creation of shelf strategies and delivery of shelf
wins both physical and virtual.
- Customer specific JVC projects.
- Externally facing role.
- Key stakeholders: Retailers,
Customer Development, CS&P, Shopper Insight, Regional Shopper, Marketing,
Part II - Key
- Analyses and makes recommendations for all category
distribution/space changes in retailer range reviews based on shopper
understanding, sales performance, retailer data, sku profitability, shopper
decision trees, incrementality and substitutability.
- Ensures all proposals are in line with the distribution,
shelf and merchandising principles that meet shopper needs and optimise the
assortment to maximise sales for the retailer and J&J.
- Set objectives for all range reviews in conjunction with
CD team, takes ownership to gain agreement to the changes and is accountable
for excellent delivery.
- Provide range/assortment recommendations that enable fast
distribution and high quality visibility of NPI both in store and online.
- Utilise planograming software to create and present fully
tailored planograms detailing the proposed range review recommendations.
- Demonstrate expertise by utilising the J&J Category
strategy at all external meetings to provide clarity on J&Js view and
work to develop retailer specific tactical action plan.
- Provide actionable insights and practical distribution,
shelf and merchandising solutions at the point of purchase to meet shopper
expectations, grow category sales and gain competitive advantage.
- Ensure all external contact has a compelling insight at
its heart with a clear ‘so what’ and a tangible action.
- Work with target
retailers to develop category partnerships and/or to unlock JVC opportunities
for the business.
- Develop strong working
relationships with your retail customer by becoming the category expert and
offering advice that supports the total category business.
- Determine the correct
contact strategy to ensure (where applicable) J&J are range review
- Demonstrate a thorough
understanding of retailer’s strategies, opportunities and challenges and look
to align to and/or address these with any proposals made.
- Lead customer specific
projects that are unlocked through the above, e g. fixturisation project.
- Shape CD briefs with CCL
and other relevant parts of IBP process including clear guidance on
distribution opportunities, opportunities for NPI, sku hierarchies, ROS
guidance and risks from tail skus.
- Engage in retailer
planning days fully providing the objective category story to support J&J
- Active involvement in the Joint Business
Planning process including the key opportunities are by retailer.
Part III – Job Requirements
working in the retail environment preferably across channels and
Influence & Impact
- Winning attitude and takes personal responsibility for
- Ability to develop strong relationships across multiple
Insights and Action
- Eagerness to learn and mine data to drive insight and
- Willingness to understand cross functions to ensure
- Ability to develop strong external partnerships to drive
- Strong retailer understanding.
Deliver, Connect, Shape.
Johnson & Johnson Limited (8700)Job Function
Selling ConsumerRequisition ID