Johnson & Johnson キャリア

【Consumer】 マーケティング, ABM (Assistant OR Associate)

千代田区, 日本
Marketing


仕事内容

Requisition ID: 1700213743W

【Position Summary】
Assistant Level
Lead assigned marketing project individually under the supervise from manager and/or associate manager based on deep understanding on mid-long term brand strategy in Japan.
Associate Level
Play an important role as core team member via individually leading important project for the brand business delivery /equity establishment based on deep understanding brand mid-long term strategy in global and local.
 
【Role Duty & Responsibilities】
<Business Plan Deployment>
Assistant Level
  • Analyze business performance. Understand its reason and foresee future risk/opportunity. Propose actions to achieve the KPI.
  • Identify business opportunity leveraging internal/external consumer/business data and develop business plan under supervise from manager or/and associate manager.
Associate Level
  • BP process support: Support BM on brand business plan and strategy development Identify business opportunities/risks based upon market/consumer data and develop action plan considering ROI co-working with cross functional team.
 
<Innovation/Communication Planning>
Assistant Level
  • Lead NPD roll-out Project which address local consumer needs
  • Lead part of IMC project (e.g. sampling/digital). KPI setting/execution planning/approval with cross function team under aligned IMC strategy.
Associate Level
  • Develop competitive brand proposition via combining local consumer/competitor insight and global brand spotlight
  • Lead Innovation from strategy, concept, formulation/package which brings long-term growth, involving Regional team and cross functional teams
  • Lead holistic communication plan liaising Region/cross functional teams/agencies.
 
<Coaching>
Assistant Level
NA
Associate Level
  • Provide appropriate feedback/coaching to develop team assistant
 
<BME Management>
Assistant Level
  • Tracking/reporting brand total BME
Associate Level
  • Lead efficient investment plan to achieve the business goals.

資格
RELATED EXPERIENCE
Assistant Level
  • Project management experience
  • FMCG company experience preferable
Associate Level
  • 2-3 years Brand marketing experience
  • Experience of working with cross functional team/Regional team
 
Leadership behavior, Knowledge, Skill
<LI/ Leadership Behavior>
Assistant Level
  • Connect: Be true to consumer for the assigned project by initiating consumer insight discovery to execution.
  • Shape: Be true to consumer for the assigned project by initiating consumer insight discovery to execution.
  • Lead: Take ownership for self-growth
  • Deliver: Take ownership of business result of the assigned project by driving all the stakeholders. Take leadership as a brand leader by periodical business analysis and action proposal
Associate Level
  • Connect: Be true to consumer to drive brand/business growth. Initiate the consumer insight discovery and take actions to explore brand future via consumer centric thinking
  • Shape: Lead all the executions for the brand growth (NPD, IMC, deployment plans) by envisioning/engaging JPLT, Regional teams and cross functional teams
  • Lead: Take ownership for self/others and team's growth. Deliver the result by including diverse value
  • Deliver: Take ownership to the brand business result by driving all the stakeholders
 
<Related Skill/Knowledge>
Skills:
Assistant Level
  • PC skill (excel/power point/word)
  • Project management
  • Data analysis (retail/consumer panel)
  • Budget management
  • English (business level)
Associate Level
  • PC skill (excel/power point/word)
  • Data analysis (retail/consumer panel)
  • Project management
  • Budget management
  • Agency management
  • English (business level)
 
Competency:
  • Consumer centric
  • Logical thinking
 
Expertise/Skill:
Associate Level
  • Business performance tracking: P&L management/market data analysis/business driver analysis
  • Consumer research: segmentation/concept/communication/product evaluation/post launch tracking

プライマリ場所
日本-東京都-千代田区
組織
Johnson & Johnson K.K. (8235)
ジョブ
Marketing
Requisition ID
1700213743W