Johnson & Johnson キャリア
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【Vision Care】Brand Manager, Marketing
Requisition ID: 1700191026W
Lead developing comprehensive marketing strategy/plans of assigned sub-brand(s) for both consumer/professional with manager’s support
Manages the execution of annual marketing plans at each assigned brand level
As a member of global marketing community, represent Japanese market, the second largest single market for Vision Care Franchise, and communicate regional market needs to GSM as well as to obtain necessary information from GSM to reflect for effective marketing programs/initiatives in a timely manner for franchise success. Build strong relationship with GSM is essential
Work closely with GSI/IBI and C3PD to properly evaluate the business environment and help identifying issues and opportunities to achieve the company goal
Help identifying and assessing the competitive set a brand competes with, interacts with, and sources volume from to proactively recommend the solution to achieve the business target
Manages and provides input for accurate BME spending for assigned sub-brand (s)
Work closely with agencies and partners to strategically maximizing their performance to drive consistent business results
Work closely and collaborate with cross functional partners to provide positive impact to the franchise
Johnson & Johnson K.K. (8235)